Bedford Borough Council, SEMLEP, University of Bedfordshire and Creating Growth 2023 logos
This event has now taken place. It attracted over 30 diverse businesses across a variety of industries, including the creative arts sector. View the full press release.

 

Do you want to take your business to the next level, but not sure where to start?

In partnership with Bedford Borough Council and SEMLEP, the University of Bedfordshire hosted an informative event in Bedford, offering regional SMEs some much-needed direction and support in developing their business strategy and marketing activity.

Business leaders across all industries were invited to join us on 14th March 9.30am-12.30pm at our Bedford Campus to gain the skills and knowledge on how to build a robust growth strategy, keeping their company on track and aligned for success.

Attendees:

  • Learned to develop an effective marketing and business strategy (and plans), as well as how to integrate them into your everyday activity
  • Gained deeper understanding on how to position your business to attract more customers
  • Learned where to find hidden resources
  • Were the first to hear about the digital marketing support and expertise within the region

Start time: 9.30am

End time: 10.00am

(15 min)

Activity: Arrival & refreshments

Start time: 10.00am

End time: 10.10am

(10 min)

Item 1 | Welcome, housekeeping, introductions & brief overview

Speakers:

Wayne Cartmel - Founder, MyNewTerm

Nathan March - Reaseach & Innovation Service, University of Bedfordshire

Start time: 10.10am

End time: 10.20am

(10 min)

Item 2 | Luton 2040 vision and entrepreneurship support

Speakers:

Martin Stein - Programme Manager, Skills & Employability, Luton Council

Start time: 10.20am

End time: 10.40am

(20 min)

Item 3 | Key skills sought by employers

Speakers:

Richard Farquhar - Employability Advisor, Careers & Recruitment Service

Catherine Bernet - Wilson - Graduate Support Manager, Careers & Employability Service

Start time: 10.40am

End time: 11.00am

(20 min)

Break

Start time: 11.00am

End time: 11.20am

(20 min)

Item 4 | Benefits, processes and pitfalls of common forms of Business

Speakers:

Muhammad Azam - Principal Lecturer Business, University of Bedfordshire

Start time: 11.20am

End time: 11.30am

(10 min)

Item 5 | Entrepreneur spotlight

Speakers:

Wayne Cartmel, Founder, MyNewTerm

Start time: 11.30am

End time: 11.35am

(5 min)

Item 6 | Finance and funding

Speakers:

Nathan March- Senior Business Manager, University of Bedfordshire

Start time: 11.35am

End time: 11.40am

(5 min)

Item 7 | Start-up support - Pathways For Recovery

Speakers:

Chris Fox - Project Manager (Pathways), University of Bedfordshire

Start time: 11.40am

End time: 12.00pm

(5 min)

 

Item 8 | Q&A Panel & 'Thank you for attending'

Start time: 12.00pm

End time: 1.00pm

(1 hour)

Networking & one-to-one meeting opportunity