Strategic Marketing
![BAME lady sat at a computer looking are marketing analytics](/media/3mbnp4hv/digitalmarketer-x-1920_400.jpg)
Unlock your digital brilliance by elevating your marketing strategy
Our exclusive, tailored marketing programme is a game-changer for your business.
Delivered by the University of Bedfordshire in partnership with Clearhead Media Limited, this course offers personalised guidance from industry experts, enabling you to:
- Create a vision that captures people’s attention
- Create effective marketing strategies
- Develop skills to run successful marketing campaigns
- Propel business growth and achieve success
Who is it for?
- Business owners looking to grow their business or increase sales
- Individuals looking to learn the fundamentals of digital marketing
- Marketing professionals looking to upskill
- Small to Medium sized Enterprises (SMEs)
- Start-ups / Entrepreneurs
- Sole Traders
What will be covered?
- Creating a Vision and Mission Statement
- Creating a KPI canvas in order to measure the success of your marketing efforts
- Working through Organic, Paid and Earned Spend
- Planning Automated Marketing Systems
- Introduction to Key Marketing Software
- Content Strategy and Marketing Calendar Production
- Implementation of Key Marketing Software, Setting up Google Ads, PPC, SEO
Who will deliver the course?
Gavin O’Brien is one of the co-founders of Clearhead Media Limited, a well-known, world-reaching creative agency.
With over 20 years of experience, he has a proven track record of award winning projects with big brands - a testament to his ability to transform digital marketing concepts into tangible, impactful results.
As an enthusiastic educator, Gavin is excited to share Clearhead’s expertise and insights within the delivery of the University of Bedfordshire's digital marketing course - inspiring the next generation of digital marketing pioneers.
Upcoming Courses
TBC
Price
£550 (+VAT) - for all four sessions
Location
Session 1: Luton Campus (face-to-face)
Session 2 & 3: Online
Session 4: Luton Campus (face-to-face)
CPD Enquiry
"This is an excellent course, very informative and marketing made simple. Gav made the course engaging and his research into relevant software has saved me numerous YouTube videos and hours of online research."
"Amazing course, taught by an industry pro, offering opportunities of turning theory into practice."
"Very good and easy to adapt to any business"