Philosophy

I CARE is an initiative with a long term view, designed primarily for Healthcare students. It is also relevant and open to all those who are preparing for caring professions.

This pledge embodies the I CARE philosophy:

I will be empathetic,

C ompassionate and patient in my

A pproach to others. I will be

R espectful of their needs, and when necessary will

E scalate concerns appropriately, with advocacy as my motive ®

(Devised by Marcia Ogunji, 2013, University of Bedfordshire)